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FEATURED CASE STUDIES

Designing for Change: My Creative Journey with the UNDP

The United Nations Development Programme is an international organization aiming to end poverty, build democratic governance, rule of law, and inclusive institutions. I was a Design Intern for 6 months and here are some of the projects I was trusted to work on.

Crafting the art direction of a modern geopolitical podcast

For the fictional podcast "The World Stage," I designed a distinctive brand identity, including logos and episode graphics. I also created engaging social media content to effectively promote the podcast and engage its audience.

How I created a brand identity for a clean & ethical cosmetic brand

Lavera is a german brand that specializes in natural cosmetics. While having many quality products, the brand struggles to find a consistent and attractive image, especially in its packagings and website. I centered my strategy around the ingredients, a significant feature of the brand's essence.

Helping a local small business owner deal with social media stress

Cocoon&nous is a small business based in Orléans, France. They help women through motherhood. The owner, Muriel provides massage services for mothers–prenatal and postpartum–and their babies. She contacted me because she struggled to keep up with her Instagram account. Creating and planning her content was time-consuming. Consequently, she couldn't focus on her business. And, she just wanted better results.

I created the coolest coffee spot in New York City

In passion projects, there is no client and I had to give myself that role. It is not easy to chose a direction and stick to it. I wanted the visual identity to be welcoming, authentic and simple so that customers feel at home. Brews and Bites should feel like a premium coffee shop, but accessible to all and affordable.

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